Discussion: Ethnic Newspapers Work

Discussion: Ethnic Newspapers Work
Discussion: Ethnic Newspapers Work

Delivering Your Health Message There are many ways to deliver your health message. Some methods have been shown to work better with specific cultures. For example, promotores(as) programs often are successful with the Hispanic population, and ethnic newspapers work well with older Asian Americans. It is important to look for model programs (also known as promising practices) when designing your implementation strategy. Two interventions you may not be familiar with that have been shown to be popular among certain ethnic groups are presented in the following sections.

Promotores Promotores and promotoras are community members who promote health in their own communities. They provide leadership, peer education, and resources to support community empowerment (Migrant Health Promotion, 2005). As members of minority and underserved populations, they are in a unique position to build on strengths and to address unmet health needs
in their communities. Promotores(as) integrate information about health and the health care system into the community’s culture, language, and value system, thus reducing many of the barriers to health services. They provide peer education, support, and links to services. They also help make health care systems more responsive. With the appropriate resources, training, and support, promotores(as) improve the health of their communities by linking their neighbors to health care and social services, by educating their peers about disease and injury prevention, by working to make available services more accessible, and by mobilizing their communities to create positive change.

Organizations may refer to promotores(as) as “ promotores(as) de salud,” which literally means “ health promoters.” In English, most promotores(as) call themselves community health workers, but there are many additional labels, including:

Camp health aides

Colonia health workers

Lay health advisers

Outreach workers

Community health representatives

Indigenous or village health workers

Promotores(as) conduct outreach in clients’ homes and at community centers, clinics, hospitals, schools, work sites, shelters, and farmworker labor camps. Many promotores(as) programs focus on serving the needs of specific ethnic or racial groups, and others focus on vulnerable segments of the population or prominent health problems. Promotores(as) engage in a broad range of activities, but they share a number of common roles by providing (Migrant Health Promotion, 2005):

A link between communities and health and human service agencies

You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.

Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.

Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor.

The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.

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